Takeaways from the Ashley Madison hack

Regardless of what you think about the Ashley Madison hack, it is big news when it comes to data security. While your company may not be as big or deal with such a sensitive topic like Ashley Madison, you can still be at risk. This scandal can serve as a springboard to improving security throughout your company. Here are three lessons from the Ashley Madison hack your business should pay attention to.

1. Make sure your company’s security data is actually secure

You probably tell clients their information is secure, but just about every company makes that claim. One of the biggest mistakes made by Ashley Madison was the failure to know if its data was truly secure. The company publically lauded its security, but it now seems like those claims were rather hollow. In fact, it appears as if no one at Ashley Madison knew a whole lot about its security practices until it was too late.

Don’t simply pass off your business’s security to the IT department. Being involved will allow you to see how it works. You don’t need to be a tech expert to understand how your data is being secured. Your security provider, whether it be in-house or via a managed services provider, should be able to explain security practices in layman’s terms. This will allow you to ask questions and be proactive because chances are if you see a weakness, others will notice it as well.

2. Beware of your employees and their email and Internet activities

Another takeaway from this scandal was the fact many employees, both from private companies and government offices, were using business email accounts to sign-up for Ashley Madison and office Internet connections to access the site. Putting the ethical questions aside for a moment, public sentiment is undoubtedly negative and companies with employees who used Ashley Madison at work have been exposed to the scandal’s backlash.

By placing the appropriate email and Internet security solutions in place at your business, you can reduce the amount of risk your company is exposed to by employees. No one really wants to put restrictions on their employees’ Internet and email access, but it is important to be smart. Being connected to scandals like this can bring unwanted publicity to your business. Worst of all, your employees might not even realize they are putting your company in harm’s way when they access this type of content at work.

3. Be prepared for data loss

As the Ashley Madison case has shown us, massive data theft or loss can be the end of your business. When clients trust your business with their data, they are confident in your ability to protect it. Of course, things do happen and if your data does go missing, it’s important to have a plan of action ready. While it’s unlikely your company’s data breach is unlikely to garner the attention of Ashley Madison, it means a whole lot more to you, your company and your employees. Just because your company isn’t big doesn’t mean it’s invincible.

A disaster recovery plan can help your company ensure it has backups and even backups of your backups. If you believe your data has been stolen by hackers, it is important to act immediately. You’ll need to quickly assess what information has been stolen and inform the appropriate parties so they can take the necessary steps to protect themselves. From there, you will want to re-secure your company closing any security loopholes that have been found. Finally, access your backups and make sure your business continues to operate as close to normal during the crisis.

Worried about your security? We can show you how to protect yourself. Contact us today for more information on how to keep your company safe.

Published with permission from TechAdvisory.org. Source.

How to start your company’s ORM

Almost every company out there has a website and social media presence, but the most successful ones also use Online Reputation Management (ORM). Simply having an online presence is no longer enough; your company must also be constantly monitoring it. It’s easy to start working on your ORM and use it to take your company to the next level.

ORM is still a relatively new concept, and one that small and medium-sized business owners may not yet be familiar with. Simply put, ORM is the monitoring and protecting of your company’s reputation online. Not only are you looking out for what your company is producing, but also what other people are saying about you.

You only control a limited amount of your company’s message. Consumers using social media control the rest and can often times make or break your company. That is why more and more businesses are investing resources in ORM. While many companies choose to handle their ORM in-house, there are ORM service providers who can take care of the process for you.

Search for your company

Once you’ve determined who will be looking after your ORM, it’s important to see how your business stacks up. The first thing you should do is search for your company on Google. The results are often telling for your business. Being at the top of the search results is a good sign, and shows your website has strong SEO terms and social media presence. If your company doesn’t appear on the first two pages of search results, or the results that come up aren’t what you want people to see, it’s time for your ORM team to get to work.

Bolster your online presence

Creating quality content – to boost where your business shows up in the search results, or push down negative content – is the next step for your ORM. Remember, most people only bother with the first two pages of Google search results, so you want to own those. Other ways to bolster your online presence include registering with online business directories like Yelp or Yellowpages.com. These sites almost always rank very well in search results.

Another positive step would be to expand your social media portfolio to include sites you might not think of right away, like Google+, YouTube, Pinterest and even Tumblr. Being active on just a couple of these channels can further improve your exposure.

Set up a monitoring system

Finally, setting up a monitoring system will ensure your ORM is always up to date with your company’s online profile. Signing up for Google Alerts can guarantee you are always informed of new brand or keyword mentions, while tools like Tagboard and TweetBinder will search various social networks for keywords and hashtags related to your business. These are valuable tools to ensure you’re on top of what’s happening to your business online.

At the end of the day, your online reputation needs to be not only robust, but sterling as well. That is why dedicating resources to ORM can not only protect your business, but help it grow as well. Clients will find your business easily when they search for it, and the results they do find will be the things you want them to see.

Want to know more about ORM or anything else internet-related? Contact us and we can help your business today.

Published with permission from TechAdvisory.org. Source.

BCP implementation challenges

Reliable Telephone & Internet Solutions in South Florida Area

Business continuity planning (BCP) is critical to all companies regardless of size. If disaster were to strike, an effective BCP would protect your valuable data and prevent your company from falling on its knees. Yet the implementation of a BCP presents challenges in itself. You need to address the following issues to ensure that your organization is on the right track to build and maintain a successful business continuity plan.

Challenge #1: Prohibitive costs

Business continuity planning has become exponentially expensive as availability requirements increase. Many solutions require substantial investments on the installation and maintenance of additional hardware, software, and data center infrastructure. These requirements drive up the cost of business continuity, and many company owners are reluctant to invest in protective measures.

The solution
Instead of relying on costly physical servers to accommodate your backups, consider using efficient and affordable cloud computing solutions. You can transfer your important business files to the cloud and eliminate the expense of having to install and manage hardware infrastructure and software licenses.

Challenge #2: High complexity

Traditional business continuity planning is complex to implement, manage and execute. From managing the recovery infrastructure to updating disaster recovery documentation and testing the BCP to find and close potential loopholes, the prospect of embarking on a BCP project can be daunting, and the whole experience can prove time consuming. Combine with the pressure of your ordinary day-to-day duties, it can seem almost impossible to focus your attention on initiating a BCP.

The solution
With all this in mind, it makes more sense to hire a professional IT service provider to plan, implement, and execute your business continuity plan. This way you can leverage their experience and expertise to ensure that, in the event of a disaster, your company will be able to get back on its feet and resume business operations as quickly as possible.

Challenge #3: Lack of staff involvement

There are so many requirements to be considered in a business continuity plan. And the more employees your organization has, the more difficult it is to relay the essence of the plan for everyone to understand. Staff involvement isn’t an option – it’s an absolute necessity if you wish for a successful BCP implementation!

The solution
Depending on the size of your organization, you can either hold a company meeting to announce the essentials of your BCP, or schedule a meeting with key staff members who take an active role in the planning process. To create a long-lasting BCP program, you need to get everyone on the same page by emphasizing the importance of the plan in an easy-to-understand way.

Business continuity planning is one of the most important things you need to have in place. You never know when, or in what form, a disaster will strike – all the more reason to take a preventative approach to securing your company and all you’ve worked for.

Need a reliable partner to take care of all your business continuity planning needs? Get in touch with us today – we have exactly what you need to prepare and protect your company.

Published with permission from TechAdvisory.org. Source.